Monday 15 January 2024

Magazines

Assessed on-

  • Media language and representations
  • Social Context 
  • Cultural Context
  • Political Context


5 things on magazine covers

  • Name
  • Price
  • Date
  • Celebrity

72% of adults in the UK have access to magazines (read on a monthly basis) - 39.1 million
37% print
59% digital

10 Qs about The Big Issue-
  1. a street paper
  2. John Bird and Gordon Roddick  inspired by street news in New York and used to help the homeless
  3. 1991 and distributed and published by Dennis publisher 
  4. Circulated by vendors in United Kingdom Australia Ireland Japan South Africa South Korea Namibia Kenya Taiwan Malawi
  5. Sales and ad revenue
  6. Offer employment and voices in the media to homeless and those living in poverty
  7. It offers the typical news that many magazines and newspapers provide however also publish a wide range of inspirational stories as well as tips for the homeless whilst also advertising ways to support their vendors
  8. Cam buy from their local vendors or online and costs £4
  9. A hand up not a hand out
  10. losing sales - focused on political journalism
The Big Issue is a niche magazine outside commercial mainstream and construct alternative representations that are maybe not seen in typical media
Some Big Issue magazines do not feature a barcode thus making them a vendor only magazine - all papers used to be like that but post Covid vendor sales dropped vastly



  1. The big issues does not tend to follow the house style of magazines but its mastheads are typically in the same place
  2. the masthead is positioned at the top(superscript) and bottom(subscript) of the page and features big letters and bold colors
  3. There is a general theme of their covers of either showing news, rhetorical questions or interviews  with minorities, rising stars or other people promoting changes (or their vendors) - their cover images are typically less serious and they tend to use a sans serif font


72% of readers are ABC1 
43% are AB - socially and culturally aware - white collar
psychographics - reformers and explorers - care about problems in the world

it is a magazine with no political slant and will hold anyone to account



represented - The homeless and Ukrainians 
Masthead - blue and yellow like the flag 
Stories hidden under the subtext masthead
Main image - shows the damage and impact - doesn't hold back from news
Littered and dirty environment - not a photoshoot - different from the other magazines

















represented - Homeless
Perfectly encapsulates the big issue - modern - up-and-coming - representative of lower classes




















represented - their vendors










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